App 101: Mobile Apps and Frequently Asked Questions
A Hybrid App is a mobile app which is built using a combination of different computer codes which work on all operating systems (e.g., Android, iOS, Windows Smartphone, Blackberry, and Amazon devices). Hybrid mobile apps are cheaper to develop because they work on all mobile devices. The trade-off comes in design and functionality. There are some features of each phone operating system which cannot be utilized because the hybrid is not built in the native operating system of that phone. Hybrid apps are a popular solution for small businesses who want basic features and want to see how a mobile app can help build their business. AppScholar builds hybrid mobile apps for business, please click here to learn more.
When prospective customers go online to decide which business they are going to select for their need, they are most likely to choose a business which offers a mobile app to serve their needs than a business which does not.
Free apps are distributed at no cost after you have purchased your license. A “free app” is a mobile app which does not charge its user to interact/use it. With paid mobile apps (typically the user pays to register to then get access to the mobile app), Google takes 30% of the revenues of paid apps for “carriers and billing settlement fees”. That’s a bit steep which encourages users to create free apps and then add in advertising to make revenue OR add content in the app that users can purchase via Paypal, Stripe, or another payment gateway.
To do this you’ll need to join the Apple Developer Program. The Apple Developer Program is pretty easy to sign up for. The drawback to Apple can be the length of time it takes their personnel to review your mobile app before approving it to be published. It’s best to anticipate up to 3 weeks before your app is approved and shows up in the Apple mobile apps store.